(Changing) Soft Power …

No doubt Washington (and/or Silicon Valley) is the world’s master of soft power.

President Trump is a global leader of the Twitter video game …

America is great at regulatory and financial arms-twisting …

And GAFAS are of course yet to be challenged masters of the internet …

As is Hollywood for movies influence.

But, try to type “G20 Argentina”, or “protectionism” in Google … chances are you will reach the (Chinese) “Global Times”, not the Financial, the London, or event the Strait Times …

Soft Power China credit Financial Times

And search Youtube for the G20 in Buenos Aires, and you will find a bunch of videos from (Chinese, english speaking) CGTN, (and to a lesser extent Russian, based in Berlin, Germany, but english speaking RUPTLY channel, or Al Jazeera) …

China Super Soft Power credit China Daily

How effective is China’s soft power strategy remains to be seen …

But things are changing fast.

More :

RF – November 29th, 2018

PS : power is good, but soft is better …

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